More abstract representative are more accepted by people when reading comics, because in a comic you put yourself in the story. McCloud is saying that by simplifying a character, you have more to imagine. The novelistic form of simplified characters leaves much to the imagination, therefore keeping the reader intrigued. The more a character is specified, the less that another person can identify with that character. So if someone wants a character to be accessible to anyone, they can have the illustration lack in detail. The counter argument to this however, is that as humans we have the ability to empathize with almost any character. If an object or animal is personified successfully, then it is very easy to identify or sympathize with that character. If the character has redeeming qualities, then the go-to response is sympathy. Even if the character is not necessarily identifiable, they may relate to someone in our lives so that we form attachment to them.
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